Wednesday, May 02, 2007

The Real Secrets about Negative Posting Sites...

I had to share this.

You must be armed with the right knowledge.

Eric

---------- Forwarded message ----------
Here are a few facts about Negative Posting Sites (such as scam dot com) that most people don't know. 1. Negative Posting Sites routinely BAR the TARGETED PERSON/COMPANY FROM POSTING. The site's owners have full editorial control over what content is posted, and who is able to post. For example, Tim Darnell is not allowed to post on their blog an answer or refutation to the accusations that are levied at him. E-mails coming from his e-mail addresses are blocked. Why? Sensible postings containing truth and reality don't drive traffic to Negative Posting Sites. Sometimes a refutation will briefly stimulate the number of postings, but eventually they slow the flow. The negative postings are easily exposed and laid to rest with a few short sentences if readers were really looking for veracity and truth. But that is not at all the basis for the sites' business model. It is the strength of Negative Posting Sites' business models that fictitious slander is their dominant theme and content. They will allow some positive postings that counter the negatives into the mix to add the dimension of controversy. But a disproportionate balance of negative over positive postings draws greater interest and viewership, and therefore profit to their site - genuine understanding of the truth of a matter does little to drive traffic to their sites. 2. Negative posting sites are EXTREMELY PROFITABLE BUSINESSES. These sites receive tremendous revenues in the form of Pay per Click advertising. The sites make fortunes on Tim Darnell's name, for example, generated by Google searches about him, his work, writings, ministry and business (the same with all of the better known ministers, authors, and business owners). So it is in the site's best interest (balance sheets) to keep the negative, tantalizing postings coming in regularly and in sizeable amounts. The negative posting sites really are a brilliant business model as regards profit. They know that sizeable segments of the public are 'suckers' for negative information. There is simply a high demand for suspicion and smut and the public proves that fact by buying that information multiple times over boring, "noble" reporting. And, what's even more ludicrous, they not only crave and buy this negative info – they actually believe it! It makes total sense. Take a step back and think about the content of virtually all media, and ask the question, "what sells"? Do people rush out to buy stories about the positive good that ministers and entrepreneurs say and do; or do they demand shocking, accusatory, slanderous gossip that fuels their suspicions and fears? Of course the latter creates the much larger draw. The public demands negativity and titillating gossip whether the reports and stories contain any truth at all. Truth is in no way the criteria for the postings in a scam dot com or Hollywood celebrity reporting (grocery store checkout magazines, for example). No, scintillating stories sell much better! This is a sad, but factual commentary about what the average person wants to view, how they spend their time, and what they actually buy. To repeat, what is worse is that way too many well-meaning people actually believe the postings and accept them as factual. 3. PAID POSTERS: Negative Posting Site Companies pay negative posters to keep the pot stirred - the more negativity the better. And the public is quick to rush in, fuel the fire, and believe virtually any statements made. If a site doesn't have consistent negative postings, then traffic to the site would dwindle and eventually die a natural death. The sites can't afford for that to happen. Obviously, it is important to keep the negative postings coming in on a regular basis. It makes one wonder what the job description of a Negative Poster is – "Vice President of Assassination", "Director of Mischief and Mayhem" or, "Fictional Prefabrication Editor"? 4. ANONYMOUS POSTINGS: Of course, the vast majority of postings are made by anonymous posters. Posters are smart for not putting their real names on their messages for the fact that many of their postings are unquestionably libelous, some being actionable in a court of law. The predominant posters are "un-findable". Is this all starting to make sense? 5.FOREIGN LOCATION: Further, most people are not aware, and frankly don't really care that scam dot com is a foreign owned and operated company based in Finland. The owner is not identified, nor is their location or contact information posted where the average web surfer can find it. Obscurity and anonymity allows their business to go untouched and protected from lawsuits regarding their complicity to the slander and libel from which they make their millions of dollars. Brilliant business model, would you not agree? 6. DUE DILIGENCE SABATOGE: Making decisions based on unsubstantiated opinions is the sure-fire way to be totally misguided in one's decision making process. Does it make any sense whatsoever to form an opinion based on an anonymous poster who claims to have secret insights and proofs about their targeted person or company? Does it make sense to accept those inflammatory opinions without talking to the accused person or to respected persons with whom they are closely associated? Getting information from a Negative Posting Site is not due diligence at all, and in fact is exactly counter-productive to genuine due diligence. People formulating opinions from these sites are simply being deceived. In summary, the only people being scammed are those who view and fall for the ridiculous, negative content on the scam dot coms of the world. Negative Posting Sites play on peoples' unquenchable thirst for scintillating accusation and innuendo. The owners of these sites know full-well that the suspicions and fears of a gullible and uninformed public can be manipulated and utilized, resulting in tremendous profits. Don't fall for this deceptive nonsense. If you do, you will find out from first-hand experience who is actually being scammed and why this particular site is appropriately named. -----------------

Eric Standlee
www.linkedin.com/in/ericstandlee

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